Sub Topics
- Step 1: Watch the Mailchimp Masterclass video.
- Step 2: Complete the Practical.
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- Watch the Mailchimp 101 video.
- Set up a Mailchimp account. Once this is set up, integrate it in the back end of Rocketspark.
- Once Mailchimp is integrated, add an email newsletter subscribe form in the back end of Rocketspark. Put this on a page that makes sense on your site (or as a pop-up when customers visit your site).
- Read this blog about Email Marketing.
- Once you have done that, head over to Mailchimp and create your first eDM (Electronic Direct Mailer).
- Head to the campaigns section and follow the prompts to create a campaign. There are templates you use to create your first eDM.
- Imagine you were sending this to a database of customers who have already purchased a product or service from you.
Post the link to (or screenshot of) your eDM to your thread in the Module 2 Practicals Forum.
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