Welcome to Personal Training as a Business!
The idea of being your own boss and making a positive impact on people's lives can be exciting, but there are many factors to consider before taking the plunge. As a personal trainer, you are not only responsible for your clients' well-being, but also for the success of your business.
From creating a business plan and marketing strategy, to finding a suitable location and managing finances, there are many elements to consider when starting your own personal training business. But don't let that discourage you! With hard work, dedication, and a bit of creativity, you can turn your passion for fitness into a successful career. This module will help you prepare to take the first step towards building your own personal training business, let's dive into the world of entrepreneurship and explore the many factors to consider for setting up your own successful personal training business.
In this module, we’ll cover…
- Employment opportunities
- Providing a service
- Business objectives
- Marketing and Sales
- Your Tool Kit
The fine print
By completing this final module, you will be able to go out into industry and set up a successful personal training business! In particular you’ll be able to use marketing and business tools and techniques to support business practices as an exercise professional.
More specifically, this module focuses on preparing you with the ability to do the following:
- Produce a business plan relevant to a personal training, showing evidence of budgeting skills, awareness of tax responsibilities and deductions, legislation and relevant marketing strategies (including social media).
- Demonstrate an awareness of their business target markets and the use of appropriate selling techniques for relevant products and services..
- Demonstrate an awareness of the client consultation process and techniques to maximize client satisfaction.
Check your understanding
Let's check how much you already know about Personal Training as a Business.
